ADAS: Advanced Driver Assistance Systems
January 20, 2021

What is it and how can it keep you and your loved-ones safe?


According to the National Highway Traffic Safety Administration, driver error is the critical factor in about 94% of car accidents. Advanced Driver Assistance Systems (ADAS) are technologies included in motor vehicles that are designed to identify and react to potential hazards faster than a human driver.


There are 5 groups of ADAS – read below to learn their rate of real world effectiveness!

  1. Forwards Collision Prevention: Forward collision warning, automatic emergency braking and brake assist. [associated with a 50% decrease in front-to-rear crashes].
  2. Lane Keeping: Lane departure warning, lane keeping assist, and lane centering assist. [associated with a 11% decrease in single vehicle, sideswipe and head-on crashes].
  3. Blind Zone Detection: Blind spot warning, blind spot intervention, and lane change merge. [associated with 14% decrease in lane-change crashes].
  4. Forward Pedestrian Impact Avoidance: Pedestrian detection. [real world impact not yet available].
  5. Backing Collision Avoidance: Reverse automatic braking, back-up warning, and rear traffic alert. [associated with a 78% decrease in crashes when combined with rearview camera and parking sensors].


Reading your owner’s manual is a crucial step in understanding your vehicle’s ADAS technologies and the capabilities it has. Always remember, over-reliance on assistive safety features can be a fatal mistake.



Information In Article Provided by:

Data from The Highway Loss Data Institute and Insurance Institute for Highway Safety, 2019